Senior Retention Marketer (Part- Time)
Proxima
Marketing & Communications
New York, NY, USA
Posted on Wednesday, April 10, 2024
Proxima
Proxima is more than just a business to us; it's a vision of transforming the consumer technology landscape and giving B2C businesses the data they need to make informed decisions that drive highly performant actions. We are empowering our customers to achieve their greatest potential with innovative, data-driven solutions.
We are a first-of-its-kind data intelligence solution that leverages artificial intelligence and a proprietary database of over 60 million (and growing) unique shopper personas to enable businesses to achieve greater scale, efficiency, and financial success across their acquisition, retention, and operational strategies. We’re on a mission to help maximize their performance with AI-powered solutions that have traditionally been out of reach for most companies. We believe profitable growth starts with better data.
About The Role
The Senior Retention Marketer is responsible for analyzing and optimizing Proxima retention segment performance for paying clients. They will serve as the bridge between our data and media strategy teams to optimize our client’s performance and maximize the impact of our solution on performance in our client’s customer LTV.
What You'll Do
- Fully responsible for the day to day optimizations for email and SMS campaigns utilizing Proxima retention segments.
- Manage day to day communications on campaign performance and tactical optimizations with assigned clients.
- Report on campaign performance to the commercial team for assigned clients
- Collaborate with Proxima’s senior growth marketing consultants on delivering optimal performance for assigned clients
- Communicate with the Product and Data Science teams to provide feedback and insight on audience strategies
- Guide the larger Proxima team on best practices and new developments in retention marketing across all platforms our clients use
What You Need
- 5+ years of full-lifecycle retention marketing
- 5+ years email marketing experience
- 2+ year SMS retention marketing experience
- Experience operating within Klayvio
- Experience operative within Attentive
- Strong understanding of advertising and marketing principles
- Strong written and verbal communication skills
- Preference for NYC based applicants although not a requirement
- Commitment is 10-15 hours per week.
Why You'll Love Working Here
We can promise:
- Competitive salary in a fast-growing, close-knit, & motivated team
- Unlimited PTO so you can take the time you need
- Health, dental, and vision insurance for you and your dependents
- Annual membership to OneMedical and Teledoc
- Summer Fridays from July 4th Weekend to Labor Day each year
- 401k program
- 12 weeks Paid Parental Leave benefits
- Commuter pre-tax benefits
- Learning & Development Stipend
- HSA and FSA pre-tax benefits
- Pet-Friendly Office Space in the Heart of Soho
We value diversity and inclusivity. We are an equal opportunity employer and do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.