Senior Account Manager
Proxima
Sales & Business Development
New York, NY, USA
Posted on Thursday, May 2, 2024
Proxima
Proxima is more than just a business to us; it's a vision of transforming the consumer technology landscape and giving B2C businesses the data they need to make informed decisions that drive highly performant actions. We are empowering our customers to achieve their greatest potential with innovative, data-driven solutions.
We are a first-of-its-kind data intelligence solution that leverages artificial intelligence and a proprietary database of over 60 million (and growing) unique shopper personas to enable businesses to achieve greater scale, efficiency, and financial success across their acquisition, retention, and operational strategies. We’re on a mission to help maximize their performance with AI-powered solutions that have traditionally been out of reach for most companies. We believe profitable growth starts with better data.
About The Role
The Senior Account Manager at Proxima will be responsible for ensuring our clients achieve and maximize their ROI with exceptional support and guidance. The ideal candidate has extensive Account Management experience developing and growing Accounts that prioritizes client retention, client contract renewals and revenue expansion. They will use their expertise in data analysis, interpretation of Paid Social best practices and recommendations to measure the effectiveness of our performance against client goals.
This person will be responsible for developing and implementing Account Strategies utilizing their commercial business acumen and understanding of the Paid Social advertising space. They will also work closely with the Sales Team and Media Buying counterparts to identify opportunities for growth and expansion with existing clients. If you’re flexible with changing dynamics and workflows, willing to manage and lead projects, keen on collaborating with cross-functional teams and are a people’s person, this opportunity is for you.
What You'll Do
- Build and manage relationships with clients while balancing Paid Social advertising needs/performance and quarterly revenue goals
- Ownership of the commercial relationship with clients with prioritization of client contract renewals, client retention and revenue expansion
- Develop and implement targeted audience building strategies to increase the quality and quantity of high-intent leads for clients
- Analyze and interpret data and metrics to measure the effectiveness of performance and adjust strategies as needed
- Work closely with Media Buying & Sales Teams to create holistic Campaign Strategies across acquisition, retention and remarketing goals
- Measure the success of campaigns using metrics such as CPA, CAC, ROI & ROAS
- Ability to identify opportunities for growth and expansion with existing clients
- Provide regular reporting and updates to clients on campaign performance, ROI, and other relevant metrics
- Develop and maintain strong relationships with clients, acting as a trusted advisor to help them achieve their business goals
- Manage and lead projects, collaborate with cross -functional teams, and maintain an exceptional and supportive relationship with clients.
What We Need
- 5+ years of experience in digital marketing, with a focus on Paid Media and analytics
- Previous experience in Marketing/Media Agency or Social Publisher or Social Marketing Partner
- Strong understanding of Google and Meta analytics, including experience with Meta Ads Manager, and Meta Analytics; experience with additional Social Publishers welcome
- Strong analytical skills and ability to interpret data to provide actionable insights for clients
- Proven track record of successfully managing client relationships and driving business growth through digital marketing solutions
- Strong interpersonal skills and Client Management experience needed
- Process driven, project management skills and cross functional teams experience a plus
- Ability to multitask and manage multiple projects simultaneously in a fast-paced, deadline-driven environment
- Experience managing paid media performance across B2C/D2C client accounts
- Bachelor's degree in Marketing, Business or related field required
- Base salary range for this role is $80,000-$120,000 including bonus
- Candidates based in NYC preferred
Why You'll Love Working Here
We can promise:
- Competitive salary in a fast-growing, close-knit, & motivated team
- Unlimited PTO so you can take the time you need
- Health, dental, and vision insurance for you and your dependents
- Annual membership to OneMedical and Teledoc
- Summer Fridays from July 4th Weekend to Labor Day each year
- 401k program
- 12 weeks Paid Parental Leave benefits
- Commuter pre-tax benefits
- Learning & Development Stipend
- HSA and FSA pre-tax benefits
- Pet-Friendly Office Space in the Heart of Soho
We value diversity and inclusivity. We are an equal opportunity employer and do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.