Mid-Level Designer
Terra Kaffe
New York, NY
Have you spent countless hours designing yet still don't know what picas are? Do you have file names like "newfinal_v2_FINALforreal.psd" on your computer? Do you cringe when you hear feedback like "zhuzh it up a bit"? Then boy oh boy do we have a gig for you.
As Terra Kaffe continues to scale, we’re looking for a multi-disciplinary Mid-Level Designer who can bring our brand to life. This role lives at the intersection of brand storytelling and showcasing Terra Kaffe’s visual craft across a wide variety of mediums. The ideal candidate will be a highly skilled creative with a razor-sharp strategic mindset, strong intellectual curiosity, and desire to work collaboratively to bring impeccably designed products to life.
This is a full time position based in NYC and will report to the CEO.
Key Responsibilities
Brand & Visual Design
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Create high-quality assets for campaigns, product launches, and brand storytelling across digital and print.
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Maintain and expand Terra Kaffe’s visual identity system across all consumer touchpoints.
Photo, Video & Motion
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Edit product and lifestyle photography for web, paid ads, social, and print.
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Produce and edit long-form and short-form video content optimized for YouTube, Instagram, TikTok, and paid media.
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Develop motion graphics, animated elements, and video overlays to enhance brand narratives.
Web & UI/UX
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Design web pages, landing experiences, and micro-interactions in alignment with Terra Kaffe’s visual language.
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Collaborate with developers to hand off clean, well-organized design files.
Packaging & Print
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Support the design of product packaging, unboxing moments, and printed collateral.
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Prepare mechanical files and collaborate with production partners to ensure quality execution.
Cross-Functional Collaboration
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Work with marketing, product, and brand teams to concept and execute on creative needs.
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Support ad-hoc creative needs across the company with an elevated, detail-oriented design approach.
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Support larger-scale brand initiatives (e.g. retail expansion, experiential activations, events, new platform launches, and more).
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Collaborate with leadership on presentation materials, pitch decks, and major campaign overviews.
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Provide design support for internal initiatives, team communications, and cross-company projects.
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Contribute to quarterly and monthly reporting by preparing visual summaries, campaign recaps, or design performance insights.
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Manage creative timelines and maintain clear communication across stakeholders as projects evolve.
Skills & Qualifications
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>3 years of experience in design or creative roles at high-growth consumer brands or design & branding agencies.
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Strong portfolio demonstrating storytelling across digital, motion, and physical mediums.
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Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere, After Effects).
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Experience with Figma for UI/UX design and web layout.
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Familiarity with 3D or motion tools (Cinema4D, Blender, or similar) is a plus.
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Experience working with photographers, videographers, and printers/production partners.
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Comfortable navigating fast-paced, rapidly evolving startup environments.
Background On Terra Kaffe
Born in Berlin and raised in Brooklyn, Terra Kaffe is a group of coffee enthusiasts who fell in love with coffee brewed from carefully selected, sustainably-sourced beans. TK takes a global approach to culture with a local focus on coffee. Outside of coffee, we focus on e-Commerce, consumer goods, and connectivity. Our team is made up of ~15 passionate and highly-caffeinated employees across the US. To date, we’ve raised ~$20 Million of funding; sell our products in top-tier retailers like CB2, Nordstrom, Bloomingdales and more; and partner with coffee roasters across the country (Parlor Coffee, Equator Coffee, and Olympia Coffee, just to name a few).
Benefits
- Salary range is from $80K-110K
- Unlimited Vacation
- Medical, Dental, and Vision Benefits
- 401(k) Plan
Perks
- Demi espresso machine for your home
- Terra Kaffe gear
- Complimentary (and fresh!) coffee beans
Think you’d be a good fit for the role? Send your resume and portfolio to sahand@terrakaffe.com with “Mid-Level Designer” in the subject line.