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Mid-Level Designer

Terra Kaffe

Terra Kaffe

Design
USD 80k-110k / year
Posted on Nov 20, 2025

New York, NY


Have you spent countless hours designing yet still don't know what picas are? Do you have file names like "newfinal_v2_FINALforreal.psd" on your computer? Do you cringe when you hear feedback like "zhuzh it up a bit"? Then boy oh boy do we have a gig for you.


As Terra Kaffe continues to scale, we’re looking for a multi-disciplinary
Mid-Level Designer who can bring our brand to life. This role lives at the intersection of brand storytelling and showcasing Terra Kaffe’s visual craft across a wide variety of mediums. The ideal candidate will be a highly skilled creative with a razor-sharp strategic mindset, strong intellectual curiosity, and desire to work collaboratively to bring impeccably designed products to life.


This is a full time position based in NYC and will report to the CEO.

Key Responsibilities

Brand & Visual Design

  • Create high-quality assets for campaigns, product launches, and brand storytelling across digital and print.

  • Maintain and expand Terra Kaffe’s visual identity system across all consumer touchpoints.

Photo, Video & Motion

  • Edit product and lifestyle photography for web, paid ads, social, and print.

  • Produce and edit long-form and short-form video content optimized for YouTube, Instagram, TikTok, and paid media.

  • Develop motion graphics, animated elements, and video overlays to enhance brand narratives.

Web & UI/UX

  • Design web pages, landing experiences, and micro-interactions in alignment with Terra Kaffe’s visual language.

  • Collaborate with developers to hand off clean, well-organized design files.

Packaging & Print

  • Support the design of product packaging, unboxing moments, and printed collateral.

  • Prepare mechanical files and collaborate with production partners to ensure quality execution.


Cross-Functional Collaboration

  • Work with marketing, product, and brand teams to concept and execute on creative needs.

  • Support ad-hoc creative needs across the company with an elevated, detail-oriented design approach.

  • Support larger-scale brand initiatives (e.g. retail expansion, experiential activations, events, new platform launches, and more).

  • Collaborate with leadership on presentation materials, pitch decks, and major campaign overviews.

  • Provide design support for internal initiatives, team communications, and cross-company projects.

  • Contribute to quarterly and monthly reporting by preparing visual summaries, campaign recaps, or design performance insights.

  • Manage creative timelines and maintain clear communication across stakeholders as projects evolve.

Skills & Qualifications

  • >3 years of experience in design or creative roles at high-growth consumer brands or design & branding agencies.

  • Strong portfolio demonstrating storytelling across digital, motion, and physical mediums.

  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere, After Effects).

  • Experience with Figma for UI/UX design and web layout.

  • Familiarity with 3D or motion tools (Cinema4D, Blender, or similar) is a plus.

  • Experience working with photographers, videographers, and printers/production partners.

  • Comfortable navigating fast-paced, rapidly evolving startup environments.

Background On Terra Kaffe

Born in Berlin and raised in Brooklyn, Terra Kaffe is a group of coffee enthusiasts who fell in love with coffee brewed from carefully selected, sustainably-sourced beans. TK takes a global approach to culture with a local focus on coffee. Outside of coffee, we focus on e-Commerce, consumer goods, and connectivity. Our team is made up of ~15 passionate and highly-caffeinated employees across the US. To date, we’ve raised ~$20 Million of funding; sell our products in top-tier retailers like CB2, Nordstrom, Bloomingdales and more; and partner with coffee roasters across the country (Parlor Coffee, Equator Coffee, and Olympia Coffee, just to name a few).

Benefits

  • Salary range is from $80K-110K
  • Unlimited Vacation
  • Medical, Dental, and Vision Benefits
  • 401(k) Plan

Perks

  • Demi espresso machine for your home
  • Terra Kaffe gear
  • Complimentary (and fresh!) coffee beans


Think you’d be a good fit for the role? Send your resume and portfolio to sahand@terrakaffe.com with “Mid-Level Designer” in the subject line.